The used cars blogging niche is super competitive. Here are some top takeaways from the 100s of SEO and CRO audits I have done over the past 20 years.
The used car industry has become very competitive. There are more than 10,000 used Japanese car dealers in Japan alone. Many of them have started writing blogs about the used cars they sell to overseas customers.
For the past 20 years, we have been working with some of the biggest and best-used car dealers in the country. Over the course of the past two decades, we have tested, audited, and worked on 100s of used car dealer websites.
Apart from reviewing Japan-based websites in this niche, we have also reviewed several world-class used car niche websites as well. these websites attract millions of viewers. Some of the top websites in this niche include carThrottle.com, TopGear.com, Carsguide.com.au, cars.com, etc.
In fact, every major country has at least a couple of websites addressing the used cars market in the country in question.
They attract a large number of followers and car fans based on the impressive content for their audience.
The following is a list of the top lessons I have learned while auditing used car websites in Japan and elsewhere.
- The used car blogging industry is extremely competitive
- Not many bloggers in the niche understand the concepts of search engine optimization ((SEO) and conversion rate optimization (CRO).
- Many used car bloggers write about similar topics
- Most of these bloggers spend too much time while so little playing with cars and testing new models
How to Become Successful in Used Car Blogging World?
If you want to become a successful blogger about the used cars industry the first recommendation would be to stop copying others. Start following good-quality SEO and CRO advice if you want to monetize your blog.
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